The Audience Studies Reader (HB)
RM396.00
ISBN: 9780415254342
Format: Paperback
Total Pages: 350
By: Roza Roslan, Muhd Kamil Ibrahim
Publisher: TELAGA BIRU
Publication Year: 2019
Weight (kg): 0.55
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The Audience Studies Reader brings together key writings exploring questions of reception and interpretation, reprinting forgotten pieces and combining key essays with new research. Beginning with a general introduction to the Reader, each extract is placed in its historical context with specially written section prefaces and suggestions for further reading.
Organized chronologically and thematically, sections address: the paradigm shift – from ‘effects’ to ‘uses and gratifications’; moral panic and censorship; the active audience and reading as resistance; shifts in screen theory – the spectator and the audience; the fan and the audience; female audiences; nation and ethnicity.