Sports Public Relations (HB)
RM420.00 RM268.80
ISBN: 9789671064122
Format: Paperback
Total Pages: 318
By: Radzi Sapiee
Publisher: Wasilah Merah Silu Enterprise
Publication Year: 2018
Weight (kg): 0.47
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“Recognizing and emphasizing business and sociocultural influences, this is a timely and unique examination of public relations in the sport industry. Along with providing a broad and well-researched theoretical foundation, L’Etang embeds throughout the text relevant examples and strategic applications of Sports PR in practice.”